I’m so, so excited to be writing this post write now! Two weeks ago, Oiselle, my favourite running apparel brand for women, announced that they would be opening up more spots in the Flock. Many of you who’ve read my blog before or follow me on Twitter or Instagram are likely already aware with my love for Oiselle’s products.
Once I read the email, I wrote the date and time down in my agenda, put alerts in my phone and did everything in my power to be at my computer to register. It was very similar to the intensity with which I ordered New England Patriots home game tickets. I wanted to be in the Flock so, so badly. After experiencing some heavy traffic to the site, I finally got in, and was fortunate enough to snap up a spot in the Flock.
A lot of people have asked me what the Flock is. Here is a breakdown pulled from the Oiselle site:
Introducing The Flock — a new level of our team that includes a club membership fee in return for a sweet set of benefits.
– free shipping on all orders (UPS ground, USA only)
– newly designed race singlet
– spike bag
– $20 off any running bottoms
– $25 towards Emerging Athlete Fund (this fund will mitigate the high cost of our emerging elite athletes)
– exclusive offers throughout the year
I love this concept for so many reasons – and not just the perks listed above. Other than the limited number of spaces available, there are no limits to determine whether someone can join the Flock. Running times don’t play a factor. The Flock is a group of like-minded women that are all passionate about running, and now we can all connect thanks to social media, where we can share stories, running tips, register for races together, support each other, and be cheerleaders for our fellow Flock members. Kate Grace, elite Oiselle runner, is in charge of the Flock and has done an amazing job at providing opportunities for Flock members to connect with each other.
Thank you Sally, Kate and everyone else at Oiselle for investing time into the Flock and giving us such an amazing opportunity to connect with each other. This is one of the best ideas, and I’m so thankful for the opportunity to contribute. There is already a huge feeling of camaraderie within the Flock and I can’t wait to see where the Flock will take us all.